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An automatic Conversion API set-up to protect in-app analytics

Connect your Facebook Pixel account with RescueMetrics to mitigate the negative impacts of iOS 14 (and beyond).

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Conversion API, without the complexities and cost.

RescueMetrics detects when a user’s device will cause tracking disruptions inside your existing Pixel setup - and automatically converts those analytics into Facebook’s Conversion API.

Link server events to your Pixel tracking setup, automatically

Restore user-level tracking without added configuration

Avoid the complex Conversion API install process and ongoing IT overheads

RescueMetrics Dashboard

App Tracking Transparency Enrichment Enabled

ATT downgrades the trackability of your app-to-web campaigns. RescueMetrics restores data quality via an automatic conversion to Conversion API.

12%
Users affected by App Tracking Transparency

See the impact with a live dashboard

  • Reveal lost conversion data
  • Increase ROAS
  • Optimise your Facebook Ads with more data
  • Capture full customer journeys​
  • Remove discrepancies across your MarTech/AdTech platforms
How to install RescueMetrics

Setting up RescueMetrics and Conversion API is a simple 3-step process. Upon sign up, you will be supplied with simple instructions to:

  • Set up a first-party DNS record under your domain
  • Add a one-line script inside your website page template – before any marketing/advertising tags
  • Supply your Pixel I.D token so it can be link to your account

Once installed, a safe pathway will be established for disrupted data - and up to 30% more analytics will instantly begin flowing to your platforms.

With a one-time install, RescueMetrics recovers all other lost data caused by tracking preventions:

RescueMetrics for Signal LossRescueMetrics for Cookies

Frequently asked questions

What is the benefit of installing Conversion API?
Does RescueMetrics Conversion API have the same benefits as setting it up manually?
How is the RescueMetrics Conversion API install process different from building it ourselves?
How is user data integrated to support enhanced match rates?
Do I need to change anything inside my Pixel set up?